Father and son chase after eachother on white-sand beach.
Discover joy, wonder, purpose and so much more.

Southwest Florida

Jump into the Sports Car of Life

Live a more fulfilling life in Southwest Florida. Roll up your sleeves with a satisfying career, glide through mangrove tunnels at lunch and catch a jaw-dropping sunset over a dinner of fresh seafood on the beach. And, with some of the lowest costs in the Sunshine State and affordable housing in welcoming communities, you can stop checking your bank account every five minutes. Transformed by an active community of young professionals, Southwest Florida offers an integrated lifestyle of rewarding work and relaxing play, always at your fingertips.

Affordable Living for Families

Tired of feeling constrained by your budget? The Paradise Coast offers affordability. Whether it’s on urban or rural terrain, a canal in Cape Coral or a palm tree-lined street in Fort Myers, in Southwest Florida you can choose your next abode at some of the lowest prices in coastal Florida.

A New Community for Work and Play

The Paradise Coast is one of the Sunshine State’s best kept secrets, harnessing an active community of young professionals and welcoming of all lifestyles. Step into a world of art, open-air dining experiences and luxurious beach bars. Step into Southwest Florida.

An Outdoor and Sports Haven

Expect sunshine-filled days and plenty of unique wildlife, boating and water-sport adventures in Southwest Florida. Relaxation is tantamount on the Paradise Coast, with over 30 miles of beaches overlooking the emerald waters of the Gulf Coast. Or, if you just want to check out major league baseball spring training, that’s your prerogative.


Tools & Resources

Getting Around

With direct access to three quarters of the Sunshine State, one of the fastest growing airports and a robust infrastructure of highways, the world is your oyster on the Paradise Coast.

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Family Friendly

You can depend on Southwest Florida for your dependents with top rated school districts, public parks and playgrounds and the state’s largest reptile petting zoo.

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Whether you want to live on the beach, in a canal or in one of the largest solar powered communities, Southwest Florida has options for the luxurious and cost-conscious.

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Get up to Speed

Stay Informed On All Things Southwest Florida

Indoor Marketplace Launches with 15 Vendors in Ave Maria

Mercato at Ave, an indoor marketplace with 15 vendors, celebrated its grand opening Saturday with a ribbon-cutting ceremony and live entertainment in Ave Maria. The new business opened adjacent to Publix supermarket in La Piazza Publix Center, 5052 Pope John Paul II Blvd., just east of Ave Maria’s Town Center. Its vendors operate from “casitas,” […]
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New Kind of Town is Being Built and Wired on Ranchland in SWFL

Richard Kinley first heard about Babcock Ranch sometime in 2006 or 2007. He was working as a technical field engineer in Atlanta for the medical device maker Medtronic at the time. Technology was a big deal for Kinley, he followed what was going on in that world, subscribing to feeds to keep up with the […]
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Uline to Hire for Massive Naples Warehouse Opening in Early 2023

Expected to complete construction next month of a massive distribution center in Collier County, Uline Inc. plans to hire about 150 people to staff it. The Wisconsin-based distributor of shipping, packaging and industrial materials plans to complete construction in mid-January of its 915,750-square-foot warehouse being built at 3830 Uline Drive, off City Gate Boulevard east […]
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